June 22, 2021

When Evaluating Candidates, How do you Seperate the Pretenders from the Real Thing? – featuring Affirm

Authors:

Affirm is a financial technology company that empowers shoppers to buy the items that they love and pay for them over time in a way that best matches their monthly budgets. It was founded in 2013 by PayPal co-founder, Max Levchin and Palantir co-founder, Nathan Gettings.

Affirm HQ might be in the Bay Area, but their roots are everywhere. When they decided to aggressively grow their team in Chicago, they came to us to help partner with them on their Sales, Customer Success and IT Engineering hiring locally. They wanted a partner that knew how to win the ground game in Chicago and had intimate knowledge of the market. We, naturally, always want clients like Affirm, so it was a win/win!

We asked some of Affirm’s sales leaders to share insights on how they find top sales candidates. Here are a few questions their team always asks during the interview process to separate the talkers from the real deal.

Candidates who are the “real deal” will talk the talk when it comes to sales chops. If asked “how do you prioritize your pipeline?,” they’ll  be able to clearly articulate exactly how they determine who to reach out to first, second, etc…, and why.

Folks might say that they like to make calls, or that they like to help others, but people who understand sales know that it’s all about the activity and the numbers. They have a thought-out and methodical approach to filling the pipeline and staying on top of prospects for the close.

I also find that people who get sales demonstrate their skills during the interview with questions like, “what reservations do you have about me, if any?” or “what are the next steps?”. It can actually put the interviewer on the hot seat, but that’s great! Using every interaction to move toward the close is a fundamental skill for successful salespeople.

Alisha Johnson | Sales Manager

Affirm

Having worked at the intersection of technology and travel for 10 years now, my favorite question to ask reps is, “What excites you about selling to the travel vertical?” You wouldn’t believe how many answer with a short, “oh because I LOVE to travel” or share tales from their favorite trip. Most people I know love to travel and have many memorable travel tales, but I’ve met many people who don’t like selling to the travel vertical because it’s hard, nuanced, and can be very slow to adopt new technology. Candidates who share stories of their previous travel partners, selling wins, and especially losses typically resemble the “real thing” and catch my attention.

Johnston Gilfillan | Sales Manager, Travel

Affirm

Affirm is a financial technology company that empowers shoppers to buy the items that they love and pay for them over time in a way that best matches their monthly budgets. It was founded in 2013 by PayPal co-founder, Max Levchin and Palantir co-founder, Nathan Gettings.

Affirm HQ might be in the Bay Area, but their roots are everywhere. When they decided to aggressively grow their team in Chicago, they came to us to help partner with them on their Sales, Customer Success and IT Engineering hiring locally. They wanted a partner that knew how to win the ground game in Chicago and had intimate knowledge of the market. We, naturally, always want clients like Affirm, so it was a win/win!

We asked some of Affirm’s sales leaders to share insights on how they find top sales candidates. Here are a few questions their team always asks during the interview process to separate the talkers from the real deal.

Candidates who are the “real deal” will talk the talk when it comes to sales chops. If asked “how do you prioritize your pipeline?,” they’ll  be able to clearly articulate exactly how they determine who to reach out to first, second, etc…, and why.

Folks might say that they like to make calls, or that they like to help others, but people who understand sales know that it’s all about the activity and the numbers. They have a thought-out and methodical approach to filling the pipeline and staying on top of prospects for the close.

I also find that people who get sales demonstrate their skills during the interview with questions like, “what reservations do you have about me, if any?” or “what are the next steps?”. It can actually put the interviewer on the hot seat, but that’s great! Using every interaction to move toward the close is a fundamental skill for successful salespeople.

Alisha Johnson | Sales Manager

Affirm

Having worked at the intersection of technology and travel for 10 years now, my favorite question to ask reps is, “What excites you about selling to the travel vertical?” You wouldn’t believe how many answer with a short, “oh because I LOVE to travel” or share tales from their favorite trip. Most people I know love to travel and have many memorable travel tales, but I’ve met many people who don’t like selling to the travel vertical because it’s hard, nuanced, and can be very slow to adopt new technology. Candidates who share stories of their previous travel partners, selling wins, and especially losses typically resemble the “real thing” and catch my attention.

Johnston Gilfillan | Sales Manager, Travel

Affirm

If you have any further questions or want more insights on vetting salespeople, feel free to contact me at jeff@hirewell.com or find me on LinkedIn.

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