And the return of faux benefits
“The right candidate is gonna want to work for us!”
There’s a flawed perception that the hiring market is cooling off. (It isn’t.) When that happens, like clockwork, we notice 2 things making a comeback:
1. Dumb office perks as selling points.
The kinds of faux benefits that no one actually cares about. Ping pong tables. Healthy snacks. Massage chairs. Video games.
Things that don’t cost much. But get waved around like shiny objects to attract talent.
I thought the remote push put an end to it, but nah. Any perceived softening in salaries is a reason to lean back into it, apparently.
2. Employer prestige.
The idea that we’re just so damn good, we don’t need to give people a compelling reason to come here. Look at our product. Look at our leaders. Don’t you know who we are?
In fact we’re so damn good, we don’t even pay as much. We don’t need to. We’re better because [reasons].
I regret to inform you the old tricks don’t work anymore. The pandemic made job seekers smarter. Office Dorks™️ now know the stability that goes along with prestige is a myth.
Your 5 star Glassdoor reviews don’t pay the bills.