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A great elevator pitch gives an overview of who you are and why someone should hire you. It is the “what you do” speech, most often used in networking settings. Since it’s the simplest and most powerful tool for any job seeker, you should be able to reel off your elevator pitch at any time – you never know who might be able to help you land your dream job! You should also have a more detailed version to use in an actual interview – the reason you should be hired.
Here are our step-by-step guide for crafting a powerful elevator pitch. And a few things to avoid.
Make it interesting! Try turning it into a quick little anecdote or story that will capture someone’s attention. Or craft it as a mission statement and talk about what you do every day in your job/business. The key is to include what makes you the best at what you do. Quick and to the point!
What is your dream job, industry or opportunity? Who, how and where do you want to serve? Be direct and specific.
Prepare like you would for any other speech or job interview – practice, practice, practice! First out-loud, then in front of a mirror and finally, in front of a friend.
Tailor it as needed – make sure it applies to who you are talking to. If it is an interview – what you are looking to do better line up with the position you are interviewing for.
No Industry jargon and highly technical terms. Make your elevator pitch easy to understand. Finally, don’t speak too fast! Cramming five minutes of information into thirty seconds is opposite of an effective pitch. Make it clear and concise.
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In this episode of Beyond the Offer, hosts Rosanna Snediker and Bill Gates welcome Katie Stapor, VP and Director of Talent at FCB Chicago. Katie shares her journey at FCB, where she started in 2011 and earned seven promotions. She reflects on her unexpected path into HR, the power of relationships, and the ever-evolving workplace. The conversation covers adapting to business demands, innovative internship recruitment, transitioning from recruiting to HR, and the value of in-person training and mentorship. Katie also offers career advice for new graduates and insights into the shifting job market.
Episode 11