Ever visit a corporate website and have no idea what they really do? Then visit their careers site and it’s mostly fluff?
Kinda makes hiring needlessly difficult, don’t you think?
There’s a gap between what candidates want to know and what companies make readily available. It isn’t by design though. Most places just don’t know what job seekers want to hear about.
Nate Guggia and James Hornick are going to fix that. They’re dedicating the next few episodes of The Employer Content Show to presenting real questions collected from real candidates. Not just their opinions.
They’ll give companies the ammo they need to do an A+ of presenting their value with content. Starting with salespeople.