August 17, 2021

Why Are Companies So Bad At Selling Themselves?


Partner at Hirewell. #3 Ranked Sarcastic Commenter on LinkedIn.

Episode Highlights

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Companies always say they want to stand out with job seekers. But few actually do.

You have plenty of opportunities. Your website, your social presence, your job ads, etc. They’re yours. You can do whatever you want with them.

But place these things side-by-side, the messaging tends to look a little cookie-cutter. (I mean we all know how many JD’s are literally just copied off each other, right?)

What gives? Are companies afraid to go against the grain? Or do they just not know how?

Nate Guggia and James Hornick are welcoming back Mitch Sullivan to The Employer Content Show for Episode 22 “Why Are Companies So Bad At Selling Themselves?”

Episode Transcript

Episode 20

If you’re having a hard time hiring software engineers (who isn’t?) this is one you’ll want to tune in for. Nate Guggia and...

Episode 19

What makes job seekers tick? That’s at the heart of the “What Candidates Want to Know” series. Instead of making assumptions, go directly...

See more...

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