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Compensation is a trainwreck right now. Let’s review the last few years:
👉Post-financial crisis until 2020.
A decade of good times where people got accustomed to salaries inching higher every year. Companies just baked it into the cost of doing business.
👉The COVID crash.
People either:
For companies, it was the first chance in years to cut costs and gain negotiating power with new hires.
👉The 2021-2022 hiring boom aka the Great Resignation (still hate that moniker).
👉The 2023-2024 Free-Money-Is-Over Era
Workers fell into two groups:
(Side note: Group 1 = today’s real estate market. Anyone who got a ~3% mortgage rate isn’t moving.)
Meanwhile, companies cut costs and headcount.
Where does that leave us now?
👉 Two worker groups: those who need a ton of money to move, and those who don’t.
👉 Companies miss the nuance. They talk to the latter group or look at aggregate salary data (which combines them) and don’t understand why ‘market’ rates don’t entice happily employed people.
👉 The real ‘disruptor’ isn’t AI or H1B visas as the media would like you to believe. It’s offshoring to Latin America, Eastern Europe, and India. Companies are more comfortable with it now. And those workers are really good, too.
In short:
Just my opinion. Don’t shoot the messenger.
Partner at Hirewell. #3 Ranked Sarcastic Commenter on LinkedIn.
At the halfway point of Q1 2025, we’re seeing major shifts in Go-To-Market (GTM) and Corporate Functions hiring. In this episode, Ryan and Emily break down the top trends shaping the year and how they compare to Q1 2024.
GTM Hiring: Marketing roles—especially content and design—are surging, while Customer Success hiring is up as companies prioritize retention. Account Executive demand remains high, and SDR/BDR hiring is making a comeback, signaling renewed focus on prospecting. The hiring boom spans SaaS, financial services, and retail.
Corporate Functions: HR is undergoing a major shift, with specialized roles (recruiting, L&D, total rewards) on the rise after a generalist-heavy 2024. Notably, recruiter openings have already surpassed last year’s total. Meanwhile, contract roles are at record highs, especially for project-based support.
With strong hiring momentum across both sectors, 2025 is shaping up to be a dynamic year. Tune in for our full breakdown of what’s ahead!
Episode 30