The Correct Take on ChatGPT

Someone had to do it. Show me someone who thinks ChatGPT writes great persuasive copy and I’ll show you someone who got a C in high school English. I debated jumping on the ChatGPT hot take bandwagon. But I have yet to see The Correct Take. It’s Friday so F it,...

Avoiding “The Latest Sales Trick”

And there’s always a new trick Want to know why cold outbound is so hard right now? It’s not the lack of personalization. Or targeting. Or channel. 👉The inconvenient truth: there’s less buyers. I went to an event a few months back where one of the speakers...

Don’t be an empty suit

Cause and react states, in hiring. My prediction on what we’ll learn from the current downturn? Not much. Lol. What? You were expecting something more optimistic? Let’s review a few trends: Requirements that change after multiple candidates have been run through the...